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Press Release

Press Release

Linksys Wins the ChannelPro-SMB All-Stars Award

Recognized for its Innovation in Small Business Wi-Fi

Playa Vista, Calif. –December 2, 2016 Linksys®, the first to sell 100 million routers globally and a leader in networking solutions for the home and business, has been named a ChannelPro SMB All-Star by the ChannelPro-SMB editorial team and a panel of experts as the top innovation partners in the SMB IT channel ecosystem today.

ChannelPro SMB is a premier source of business and technology insights for channel partners serving small and medium-sized business markets. The 2016 ChannelPro SMB All-Stars honor a select group of hardware, software, or service vendors whose products, programs, and initiatives have made a significant impact on the SMB channel during the last 12 months.

"Linksys is honored to be recognized by ChannelPro-SMB, demonstrating our commitment and investment to the SMB community and the IT solution providers that service them," said Wayne Newton, sales director, Linksys Commercial Business. "We are proud of the new product line we’ve developed from the ground up in the last three years designed specifically to meet the needs of businesses with under 100 employees."

Linksys is specifically recognized for its innovation in the small business Wi-Fi market and for introducing a new product that has market-changing potential.

“Linksys not only introduced its first MU-MIMO enabled Wireless AC access point for small businesses, but pulled out all the stops with free clustering for its business-class wireless APs,” said Cecilia Galvin, executive editor of ChannelPro-SMB. “The boon for channel pros? Viewing, configuring, and securing up to 16 APs with one interface and without a WLAN controller. Now that’s efficiency.”

Leadership in MU-MIMO (Multi-User, Multiple-Input, Multiple Output)

A pioneer of MU-MIMO products, Linksys represents the largest and broadest portfolio of MU-MIMO home Wi-Fi solutions on the market and is now incorporating the technology into its business-class products. MU-MIMO helps improve overall performance and efficiency of a Wi-Fi network while providing dedicated bandwidth to MU-MIMO capable client devices as if they have their own dedicated router.

In July 2016, Linksys was the first to market a small business access point (AP) supporting MU-MIMO technology. Prior to the Linksys Business Pro Series Wireless-AC, Dual-band MU-MIMO AP (LAPAC2600), MU-MIMO was unaffordable and out of reach for small businesses. At an MSRP of $449.00, LAPAC2600 provides the best value to the small business market.

The Company also introduced the Linksys MAX-STREAM AC600 USB MU-MIMO Adapter (WUSB6100M), the first MU-MIMO-enabled adapter that enables legacy laptops and computers in the office to take advantage of the fast throughput speeds and exponential performance benefits of this technology.

This award not only underscores Linksys’ commitment to SMBs but reinforces the Company’s pledge to provide IT channel partners with the most effective solutions to run their businesses and be more profitable. For instance, Linksys added clustering across its entire portfolio of small business wireless APs, which provides a single point of control to manage up to 16 APs through a single interface without a WLAN controller. This greatly reduces the costs and complexity of managing multiple wireless APs for MSPs and other IT solutions providers.

Newton continued, “Linksys will continue to develop innovative, quality networking products that help small businesses and their IT administrators capitalize on the rapid shifts happening in the workplace, provide employees and customers a better Wi-Fi experience, and achieve better business outcomes.

For complete coverage of the ChannelPro SMB All-Stars, go to www.ChannelProNetwork.com.

Linksys PartnerAdvantage Program
Linksys Small Business resellers can register for the Linksys PartnerAdvantage Program here. Resellers who register and qualify will benefit with new incentives to help drive sales, increase profit and better identify and generate new opportunities through sales training, rewards, marketing/sales support and much more. There is no cost to join and all previous Linksys CCN partners will need to apply to take advantage of the new program.

About Linksys
The Linksys brand has pioneered wireless connectivity since its inception in 1988 with its leading innovation and engineering strategies, and best-in-class technology, design, and customer service. Linksys enables a connected lifestyle for people at home, at work and on the move, and with its award-winning products, simplifies home control, entertainment, security and Internet access through innovative features and a growing application and partner ecosystem. Linksys is part of Belkin International. For more information, visit linksys.com, like us on Facebook, follow us on Twitter or watch us on YouTube.